About

A Note From Our CEO

"Lingerie has always been more than just something to wear for me, It’s a way to express who we are, to feel beautiful in our own skin, and to celebrate ourselves at every stage of life."

When I started Kaja Couture, my vision was simple - to create a space where women of every age, size, and body type feel seen, valued, and inspired. As a global curator, I hand-select each collection from luxury designers around the world—pieces that reflect beauty, confidence, and timeless femininity. Whether it’s through an intimate fitting, a joyful gathering with friends, or the empowering journey of building a business as a Kaja Stylist, my mission is to help women step into their confidence, embrace their beauty, and live boldly every single day.

— Regina Jean-Baptiste, CEO & Founder

Our Story

Kaja Couture was created to reimagine the lingerie experience, to make it as personal, empowering, and inclusive as the women we serve. Too often, shopping for lingerie can feel overwhelming or impersonal. We wanted something different: a globally curated, intimate experience that celebrates every woman’s beauty and individuality.

Each Kaja collection is thoughtfully curated from luxury designers around the world – selected for their craftsmanship, comfort, and couture detail. The result is a harmonious blend of elegance and ease, designed to help every woman look and feel her best.

Every Kaja Experience begins with a personal discovery intake led by your Stylist. This is where we get to know you,  your lifestyle, preferences, and wardrobe desires. Together, we explore pieces that reflect your story: the everyday essentials, the alter ego styles that let you express another side of yourself, the romantic silhouettes that inspire connection, and the self-care indulgences that are just for you.

By bringing the boutique to your home, we transform shopping into an unforgettable celebration of confidence, comfort, and connection. Every fitting, every conversation, and every moment becomes part of a journey that’s uniquely yours.

Our Principles

Empowerment

We believe in lifting women up — in how they see themselves and in the opportunities we provide.

Inclusivity

Our fittings and collections honor every body, embracing diversity in age, size, and personal style.

Craftsmanship

We curate lingerie that combines luxury fabrics, timeless design, and exceptional fit for everyday confidence.

Connection

We are more than a brand — we are a community where women feel seen, celebrated, and supported.

Our Goal

Kaja Couture exists to create and strengthen confidence in women all over the world — not only through how they feel in our lingerie, but also in the opportunities we provide for entrepreneurship, leadership, and financial independence.

Through our Stylist Program, we empower women to build their own businesses, host memorable experiences, and share in the joy of helping others discover their personal style.

Kaja Couture is not just about what you wear — it’s about how you own your moment.

Celebrate Yourself — And Invite Others In

Whether you're shopping for something stunning, planning a night to remember, or starting your journey as a Consultant — Kaja Couture brings style, empowerment, and connection to every moment. Let’s make something unforgettable together.